Free practice · boolean · easy
Practice
Separate purpose from format
"Send an email" describes a format or channel, not the communication outcome the audience should achieve.
Message-planning map
Connect the audience need to a controlled response path
- 01
AudienceWho needs this?Needs, context, access, and decision role
- 02
PurposeWhat should change?Understand, decide, act, or confirm
- 03
MessageWhat matters most?Verified point plus essential context
- 04
ChannelHow will it work?Delivery, feedback, record, and fallback
Planning checkAudience → purpose → message → channel
A communication plan works backward from the audience outcome, preserves verified context, and chooses a channel that supports the required response.