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Practice

Build an integrated communication plan

Order the capstone planning workflow.

Integrated communication control room

Connect every audience message to evidence and accountable ownership

  1. FrameOutcome + controlScope, audiences, authority, risks, and sources
  2. CreateConnected assetsMessages, channels, access, owners, and timing
  3. ChallengeTest the planAccuracy, understanding, privacy, change, and exceptions
  4. HandoffSustain the systemRecords, permissions, measures, reviews, and improvements
Capstone standardOne source, clear authority, accessible delivery, durable follow-through

The capstone integrates planning, creation, challenge testing, delivery, monitoring, change response, and a sustainable handoff.

Arrange in the correct order
  1. 1. Launch, monitor, control changes, and hand off records
  2. 2. Create, review, and test accessible connected assets
  3. 3. Map message, channel, timing, owner, feedback, and escalation
  4. 4. Frame outcome, scope, audiences, authority, risks, and sources